Entertainment company mm2 Asia announced on Thursday (Nov 2) it has entered into an option agreement to acquire all of Cathay Cineplexes’ Singapore cinema operations, with the acquisition targeted to close on Nov 24. The move will see mm2 acquire Cathay Cineplexes’ eight cinemas across Singapore, comprising 64 screens, or 11,569 seats. The mainboard-listed company […]
The Advertising Standards Authority of Singapore (ASAS) has issued a new statement clarifying that ASAS’ process of deciding on whether or not an ad is suitable for display is not a one-man decision. The statement was signed off by ASAS chairman, Tan Sze Wee. The clarification is hot on the heels of its stance on Pink […]
A Singapore shopping mall has been asked to change an advertisement promoting a gay pride rally next month because it may affect public sensitivities, the building’s management said Tuesday. Mall operator Cathay Organisation said they could not change the advertisement because it is owned by rally organisers Pink Dot, but would pass on the message. […]
Singaporean cinema chain Cathay Cineleisure has erected an eight-metre billboard promoting Pink Dot in the lead-up the LBGT festival on July 1. The giant ad, placed at the Orchard venue’s front entrance, features the event’s ambassadors — actor Ebi Shankara, singer Nathan Hartono and Singaporean paralympian Theresa Goh — plus details of the event. The image was posted on […]
Despite calls from the advertising watchdog to remove a tagline from a Pink Dot advertisement at Cathay Cineleisure, the banner will remain intact for now while the event organisers seek a “frank discussion” with the regulators on the matter. The Advertising Standards Authority of Singapore (ASAS) has asked the mall manager Cathay Organisation Holdings to […]
The Advertising Standards Authority of Singapore (ASAS) has weighed in on the recent furore over a Pink Dot 2017 ad found at Cathay Cineleisure. In a conversation with Marketing, an ASAS spokesperson said that all advertisements in Singapore must comply with the Singapore Code of Advertising Practice (SCAP), and that the premise is that all advertisements must be […]